Connect.
Elevate.
Inspire.Connect.
Elevate.
Inspire.
Leveraging the power of events to build, connect and grow communities.
More than just a great party.
Founded by Bob Pinchin, Sway Events designs and produces end-to-end event programmes that engage and connect communities, celebrate success, and inspire attendees through world-class experiences.
What makes Sway Events different is our approach to delivering value. Putting on a memorable event is the easy bit. It’s everything else we wrap around it that truly delivers impact, and this is where we shine:
Winning Award Programmes
We design, implement and manage award programmes – from the management of entries, to the facilitation of the judging process, and the announcement of winners at world-class award ceremonies.
Sponsorship Rockstars
We help you find, onboard and keep event sponsors to ensure your event has the support and funding needed to succeed.
Unforgettable Experiences
We plan, activate and deliver business events, conferences and trade shows to meet your event goals and budget. Size is not an issue. We deliver everything from intimate and boutique, right through to large scale events and conferences of 1,500+ attendees.
Spreading the Word
We help you to create the buzz and build your event brand through creative event marketing , PR and communications programmes. We have the networks and connections to ensure the right people attend.
Our Team
Bob Pinchin
CEO
Bob Pinchin, the founder of SwayEvents and Swaytech, draws upon three decades of tech industry expertise to empower Kiwi tech companies. With his profound understanding of business needs and insider insights into the New Zealand market, he spearheads the recognition and growth of the local tech sector. Sway Events was established by Bob with the primary goal of championing the industry, showcasing its achievements and the contribution it makes to the local economy so as to attract and retain top talent here in NZ.
Loren Taylor
Creative Director
Loren Taylor has over 25 years experience as an Event Manager and Creative Director. Energetic, driven, and dedicated to delivering the ultimate event experience Loren is the total package. Her approach is both collaborative and realistic. She has the rare ability to conceptualise, design and deliver unique events from small gatherings through to large scale events catering for over a thousand people anywhere in the country. Her connections in the event business are unmatched and when combined with her creative flair and attention to detail you are truly in safe hands to exceed your event expectations.
Angela Murphy
Senior Event Producer
While Angela Murphy is a marketing all-rounder, event management has always been her speciality. In her role with SwayEvents, she draws on her well-honed relationship-building skills, excellent time management and eye for the little details. Of course, it’s not all about box-ticking and booking ahead – Angela also brings boundless creativity, helping her design events that surprise and delight attendees.
Greg Ward
Event Host and MC
Greg Ward, a seasoned professional in event hosting, keynote speaking, and performance, has been a distinguished MC for over 1000 events worldwide since 1998. With a focus on tailored experiences and a commitment to excellence, Greg ensures a standout event, captivating audiences in over 35 countries. His whole-of-life client approach makes him the ideal choice for creating memorable moments that transcend boundaries.
Credits
NZ Hi-Tech Awards
Celebrating the success of the NZ Hi-Tech sector
The NZ Hi-Tech Awards are NZ’s premier technology awards celebrating New Zealand’s most successful high-tech companies and highest achieving individuals. Launched in 1994, SwayEvents have worked with the NZ Hi-Tech Trust for the last 16 years to deliver the full, nationwide awards programme which culminates in the black tie Gala Awards evening, the highlight of the New Zealand tech industry calendar.
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Electrify Aotearoa
Empowering Women in Entrepreneurship
The must-attend conference for women founders, Electrify Aotearoa addresses the unique challenges faced by women in entrepreneurship, connecting attendees with a vibrant community of like-minded women in the New Zealand startup scene. SwayEvents works with the Ministry of Awesome to deliver this very special annual event.
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